Quick update on The Riff Raff Bebo campaign launched by our friends at Hideous Productions. When I originally wrote about this (here), the guys had 5 fans..basically us, them + the band!
..but since then they've managed to attract an astonishing 47,156Bebo fans with large numbers of them interacting with the page on a daily basis by leaving comments on the wall, posting pictures, responding to the polls + inviting their friends to join. Hideous is now looking for a brand to sponsor the full campaign which should roll out towards the end of the year. So watch this space..
Our friends at Hideous Productionshave been working with unsigned band, The Riff Raff to help them raise their profile among music-loving teens.
In a unique + innovative campaign, The Riff Raff is asking Bebo users to help them launch their debut album in a way that's never been done before!
The Riff Raff Make Tracks page asks Bebo users to join them on a journey which will take them to some of the coolest + unusual locations across the world. Each week they'll visit a different destination decided by the Bebo community through online polls, where they'll perform at gigs, meet some famous faces + generally have a lot of fun. All of their performances + antics will be documented via video posts, blog entries + more on Bebo. And as they go, they'll introduce a different track from the album to their Bebo community, which can then be downloaded via the Bebo site. So by the end of the tour not only will the fans have collected the entire debut album, they'll have been taken on, and contributed to an unforgettable journey with the band as well.
We think this is going to be a HUGE hit with the Bebo crowd..potentially changing the way music is released FOREVER! Support the band + join them on their journey by becoming a fan here..we have.
Quick update on The Riff Raff Bebo campaign launched by our friends at Hideous Productions. When I originally wrote about this (here), the guys had 5 fans..basically us, them + the band!
