The Riff Raff Make Tracks on Bebo

Our friends at Hideous Productions have been working with unsigned band, The Riff Raff to help them raise their profile among music-loving teens.

In a unique + innovative campaign, The Riff Raff is asking Bebo users to help them launch their debut album in a way that's never been done before!

The Riff Raff Make Tracks page asks Bebo users to join them on a journey which will take them to some of the coolest + unusual locations across the world. Each week they'll visit a different destination decided by the Bebo community through online polls, where they'll perform at gigs, meet some famous faces + generally have a lot of fun. All of their performances + antics will be documented via video posts, blog entries + more on Bebo. And as they go, they'll introduce a different track from the album to their Bebo community, which can then be downloaded via the Bebo site. So by the end of the tour not only will the fans have collected the entire debut album, they'll have been taken on, and contributed to an unforgettable journey with the band as well.

We think this is going to be a HUGE hit with the Bebo crowd..potentially changing the way music is released FOREVER! Support the band + join them on their journey by becoming a fan here..we have.